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EDUCATION

 

2017-2019

University of Roehampton

Part-time MA, Creative Writing

(Distinction for 2017-2018 year)

2011

University of Oxford,

Department of Continuing Education

Writing Young Adult Fiction

10 credits, FHEQ Level 4

 

2002-2005

St Chad’s College, Durham University

BA, English Literature

2.1

 

1994 – 2001

Bournemouth School for Girls

A-levels

English Literature A

History A

Politics A

GCSEs

8 A*s, 3 As

 

WORK

 

 COPY AND EDITORIAL TEAM MANAGER

JOHN LEWIS

October 2016

 

Lead the copy and editorial teams in a Head of Copy and Editorial-equivalent role.

Manage a team of 3 Copy Managers and up to 12 full-time and contract copywriters.

Guardian of brand tone of voice.

Copy consultant for all digital and in-store content.

Lead team through website

re-platforming and new editorial strategy.

Mentor to Online Copy Manager.

Brand tone of voice update completed June 2018.

COPY MANAGER

JOHN LEWIS

May 2015 

 

Guardian of brand tone of voice and responsible for brand guidelines, seasonal marketing campaigns, events, pop-up shops, store openings and refurbishments, point of sale, publications, new own-brand launches.

Managed a roster of freelance copywriters across a number of

brand-wide projects.

 

WEB EDITOR

JOHN LEWIS FINANCIAL SERVICES

Nov 2013          

 

Responsible for tone of voice and style guidelines for John Lewis Financial Services.

Managed all editorial and content for the John Lewis Insurance, partnership card™, Account Card, Bond and Foreign Currency websites, including articles, emails and social campaigns.

Copy consultant for offline marketing and customer communications.

Managed Copy Producer and freelance copywriters, to produce high-quality content.

 

COPYWRITER

JOHNLEWIS.COM

Aug 2011

 

Wrote copy for online product pages, product banners and landing pages.

Produced regular editorial content.

Responsible for strategy and calendar for weekly editorial articles.

Worked with an external agency to respond directly to customer ratings and reviews.

Trained two seconded copywriters to permanent roles.

Attended copywriting and online selling courses.

 

BUYING ASSISTANT

JOHN LEWIS

March 2007

 

Produced copy for own-brand packaging, product leaflets and online product pages.

Completed Management Development Programme.

Buying responsibility for Lunchbags assortment. 

Managed AW10 Special Buy, across 50 skus, total buy of £1.2m.

Wrote and presented two seasons of assortment review meetings.

Project managed the launch of the Neisha Crosland furnishings range.

Branch Forum representative.

 

CUSTOMER SERVICE MANAGER

JOHN LEWIS SOUTHAMPTON

Sept 2005             

                               

Oversaw busy department of over 12 Partners, dealing with customer complaints and queries.

Completed a six-month leadership project with the branch Personnel manager.

Work experience with Buying Office. Trained shopfloor Partners.

WRITER/PRODUCER/DESIGNER

 

FILM

Magic Trick 

Short film

Production Designer

THEATRE            

The Other Plans

Colour House Theatre, London

Writer

 

The Grey Letters

24-Hour Plays, Rondo Theatre, Bath

Writer

 

The Night after the Night

One-act play, shortlisted for the Lambeth Readers and Writers Festival

Writer

 

FICTION

Deserter

Short story, flash fiction finalist Wandsworth Arts Festival

Writer

 

EDITORIAL

Film4.com

Freelance film reviewer

 

WRITING GROUPS

Siteline Productions

The Rondo Writers

Chalk the Sun

Durham University Creative Writing with Northern Arts Fellow Colin Tevan

 

 

COURSES AND INTERESTS

 

2016

Coaching

Two-day course

The Coaching Academy, London

 

Bill Wright's Illustration

Six-week online course

Central Saint Martin's tutor Bill Wright

 

Writing Children's Books

Six-week writing course

Chalk the Sun

 

2015

123s of Drawing

Ten-week course

Central Saint Martins

 

2002

Six-month teaching placement in Peru, followed by personal travel.

 

John Lewis Sailing Club and

Beekeeping Society, boxing and

mindfulness classes.

 

Museums, galleries and theatres

Music: Bon Iver, Kate Bush 

and Sufjan Stevens

Baking cakes and bread

Film: Wes Anderson

Roller derby

Gardening

Travel