EDITORIAL MANAGEMENT AND WRITING

Planned, briefed and commissioned all editorial content for John Lewis for two full seasons, introducing reactive and trend-driven content, to drive 2 million visits to editorial content in 2017.

 

Managed the editorial team through website replatforming and redesign of editorial hub in 2018.

 

Selected examples below.

slouch trouser fashion editorial.jpg
Slogan tee fashion editorial.jpg