DIGITAL CONTENT
​

As a freelancer, I've created digital content for the University of Cambridge, CMC Markets, Sterling Real Estate, Vio.com, C&R Software, Bouche, Recipe Design and Wild Nutrition. I've written multiple online articles and white papers for healthcare and biotech businesses, including Crown Bioscience, and have completed full website rewrites for Altheome, Soldo, Forge, Onebright Group, Forbes Finishings, HappyChild2HappyParent, and a military training contractor.

As the John Lewis Copy Lead, I managed all creative content on johnlewis.com for three years, including homepage (3.5m weekly visits), area pages and email. I planned, briefed and commissioned all editorial content for two full seasons, introducing reactive and trend-driven content, to drive 2 million visits in 2017.
​​
​As John Lewis Finance Web Editor, managed all editorial and content for the John Lewis Insurance, Partnership Card, Account Card, and John Lewis Bond websites, including articles, emails and social campaigns (2013-2015). Launched new International Payments and Foreign Currency websites, including full site builds.

See my Editorial copywriting, B2B SaaS copywriting and technical copywriting.

Selected digital content examples below.​