SARAH HUNT
Copywriter and strategist

BRAND NAMING

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Worked with agencies and copywriters to create new brand names for John Lewis & Partners sub brands. Wrote brand statements and boilerplate copy. Created brand comms hierarchies and guidelines to establish brand propositions.

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Created names, all brand statements and boilerplates for Modern Rarity, Design Project by John Lewis and Find Keep Give. Worked as a consultant with a creative agency to create AND/OR name and wrote all boilerplates. Worked with the John Lewis team to create the name, boilerplate and brand comms templates for ANYDAY.